Back to Resources

NZ Transport Agency Waka Kotahi brand and writing guidelines

Published: | Category: Corporate publications | Audience: General

Brand manual v5.0

The Brand manual is a technical guide intended for graphic designers and advertising agencies working with our brand. 

Writing and brand essentials v1.4

The Writing and brand essentials guide is for all NZ Transport Agency Waka Kotahi (NZTA) people and anyone creating work for NZTA.

That’s anything from writing customer letters and emails, internal reports and memos, to print publications, presentations, web content and advertising.

We all need to create our communication with our voice and our communication goals in mind. This guide will help you cover the basics.

Publication details

  • Author:
  • Published: April 2024
  • Also known as: Visual identity guidelines; Brand manual; Writing and brand essentials

The Brand manual and Writing and brand essentials are available for approved design agencies, contractors and consultants. To gain access to the documents, email your request to